About NoHow
Too many potentially great brands struggle in recent years. Not because of a lack of opportunity, merely as a result of strategic misalignment and compromising on the brand to chase short term targets.
This internal struggle often results in substandard consumer experiences and prevents the organization from building the structure and processes needed to survive in todays ever faster changing environment.
NOHOW supports companies to build the right foundations - strategies, structures and processes - for sustainable success.
Niek Oostendorp
- Phone : +31 (0)6 488 74 262
- Email : niek@no-how.nl
Belief
The strength of the connection between your Brand and Consumer is simply, the
- Relevance of your Purpose
- Purity of your Go-To-Market Strategy versus your Purpose
- Operational alignment across everything that your organisation does
Offer FROM STRATEGY TO IMPLEMENTATION
Translating Purpose to Strategy and building a strong fundament to drive Operational Excellence.
And as such ensuring focus on what really matters and therefore delivering alignment across your organization
experience
ASSIGNMENTS
PVH | TOMMY HILFIGER / CALVIN KLEIN
SUPERDRY | PORTARE
UNDER ARMOUR EUROPE
GARCIA JEANS
PROFUOMO
O’NEILL EUROPE
GAASTRA EUROPE
NIKE EUROPE
GENERAL MANAGER DIRECT TO CONSUMER CENTRAL AND EASTERN EUROPE
FRANCHISE DIRECTOR WESTERN EUROPE
RETAIL DIRECTOR NOTHERN EUROPE
BUSINESS ANALYST SHOP-IN-SHOPS EMEA
CONSULTING
DELOITTE
EUROPEAN FRANCHISE CONSULTANTS
Expertise
Defining Strategy and driving Operational Exellence